Time is always a pressure and trying to find time to do your own marketing is never easy. With so many social media channels though, which do you do? Once apon a time, you could choose to not do twitter or Facebook because 'its not for you' but now, how can you afford not to? As the image shows, people do engage with businesses and buy as a result. Ok, its based on US data but we in the UK follow on, usually quite quickly so don't be surprised that you'll soon be hearing of this from the UK if you've not already.
With the drive to find new customers an ever increasing battle, getting the time to post is not easy. Harder still is working out what to say! 'Be yourself' you're told. Well, if you're like me, for a private person, being myself wouldn't see me posting anything online! Working out what to say then isn't always easy, is it? For some it is and they're the lucky ones I think. In 140 characters, how do you say all you need to? Its not that easy, and even when you have loads you can say, where do you stop?
Working that out is part of the plan and getting a balance is the key. A few top tips to start you off:
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